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In this reebok ad there is a picture of a famous rapper '50cent' and there is also a quote from him. The picture takes half of the page and dominates the page. It is black, white and grey which makes the picture look hard and emotionless. its a mid-close shot and we can see his face is hard and almost serious as he has a focused expression on his face. This suggests Reebok is cool and has a kind of masculine feel to it, as 50cent looks like a real man. He's wearing a vest and hat which again makes him look hard and military like.
In the background on the other side of the picture are fingerprints, suggesting crime and policinga nd also maybe dangerous. The hat is also military/solider and its camourflaged, he is also looking directly at the camera, his expression is intimidating and also suspicious.
"I am what I am" suggests that you can be whatever you want and peolpe should except you the way you are. Wearing Reebok will do that, peolpe will except you more.
The quote that 50 cent quotes talks about living your life not knowing that tomorrow is promised, live like there isnt tomorrow. The font of the copy looks like and connotes military/ army because the white dots of the 'O' in the sentences remind me of bullet holes.
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